Proximedia Group
Save my child

Client

Proximedia Group

Date

December 2013

Briefing

Animated greeting card

media

Motion Design, Video, emailing, web site

01mission

Creating an animated greeting card in Motion Design, for all customers and partners of the Group. Strategic objectives: awareness of the work of the association “Save My Child” supported by Proximedia Foundation, generate donations in favor of the association, and use the image of racing sailboat “Class 40” Proximedia, engaged in the race Jacques Vabres Transat 2013.

Animation Technics

Even if it’s not Xmas, your donation is still meaningful for the association.

02concept

In connection with the action of the association for children, creating a poetic universe that traces “The beautiful story of a bottle at sea.”

Thrown into the sea by the skipper of the Proximedia’s raceboat, the bottle follows a strange path before reaching the Hospital “Queen Fabiola” and the association “Save my child” … The web site www.proximediafoundation.be enables the sharing and the possibility of donation to the association.

lastVisu

Illustrations

03The Globule touch

Creation of a fun and friendly world where fantasy is allowed and everything is possible…

04Customer satisfaction

Aesthetic and dynamic animation, which allows to address the issue of donation with lightness and sensitivity.

Full respect for the various components of the briefing (boat, seasons greetings, Proximedia foundation’s action of the association, easy sharing, raise online donations) and timing.

Creation of a custom platform (without using Adobe Flash) dedicated to personalization of the clients messages.

like fishing
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